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MyProtein

Impact Whey Protein Powder (Cereal Milk)

Cereal Milk · Whey Protein Concentrate · 30g serving

#92in Protein Powder(291)
1/3
XRay Score
64/100
Performance
P/kcal$P:F▾ CFb
At-a-Glance
22g
Protein /serving
—
Fiber /serving
113
kcal /serving
19.5g
Protein /100kcal
Performance
ProteinEfficiencyValue forMoneyLeannessLow CarbFiber
Where to Buy
Myprotein InternationalBest value
2.5kg Pouch · 83 servings
US$0.87/serving(approx.)
US$72.14 for pack
Buy Now
Check retailer for shipping
🇺🇸 Prices in USD
View more buying options

XRay Summary

  • Ranks #92 of 291 · XRay Score 64/100
  • Strength: Value For Money (Top 11%)
  • Protein Source: Whey Concentrate

Impact Whey Protein Powder (Cereal Milk) by MyProtein holds a solid ranking in the protein powder category with an XRay Score of 64/100, placing #92 out of 291. Its strongest dimension is value for money (top 11%), delivering solid bang for your buck. The protein base is whey concentrate — a well-rounded dairy protein that retains more natural nutrients.

How It Ranks

Ranked against 291 products in this category.

XRay Score5D weighted score across all dimensions
#92 of 291
64/100XRay Score
Protein Efficiencygrams of protein per 100 kcal — higher is better
#135 of 291
19.5g/100kcal22.0g/serving54th percentile
Value for Moneygrams of protein per unit of currency — higher is better
#24 of 207
25.4 g/US$89th percentile
Leannessprotein-to-fat ratio — higher is better
#138 of 260
12.2:147th percentile
Low Carbnet carbs per 100g — lower is better
No data
——
Fiberfiber per 100g — higher is better
No data
——

Leaderboard

XRay Score — Protein Powder (291 products)

RankProductProtein Eff.g/100kcalScore/100
#1
Impact Vegan Protein (Unflavoured)
Impact Vegan Protein (Unflavoured)
MyVegan
23.3g/100kcal97
···
#90
Gold Standard® 100% Whey, Rocky Road, 5 lb (2.27 kg)
Gold Standard® 100% Whey, Rocky Road, 5 lb (2.27 kg)
Optimum Nutrition
20.0g/100kcal65
#91
Impact Whey Protein Powder (Caramel Sticky Dates)
Impact Whey Protein Powder (Caramel Sticky Dates)
MyProtein
19.6g/100kcal64
#92
Impact Whey Protein Powder (Peach Tea)
Impact Whey Protein Powder (Peach Tea)
MyProtein
19.5g/100kcal64
—
Impact Whey Protein Powder (Cereal Milk)
Impact Whey Protein Powder (Cereal Milk)
MyProtein
19.5g/100kcal64
···
#94
Impact Whey Isolate Powder (Vanilla Honey (Grass-Fed, Naturally Sweetened))
Impact Whey Isolate Powder (Vanilla Honey (Grass-Fed, Naturally Sweetened))
MyProtein
22.0g/100kcal63
—
Impact Whey Isolate Powder (Vanilla Honey (Grass-Fed))
Impact Whey Isolate Powder (Vanilla Honey (Grass-Fed))
MyProtein
22.0g/100kcal63
See all 291 ranked →

Performance

Visual comparison across the 5 dimensions and macronutrient split.

Radar

How this product compares on each dimension — overlaid on the category median (gray). Larger area is always better. Hover any label for raw values and formula.

ProteinEfficiencyValue forMoneyLeannessLow CarbFiber
This productAverage Protein Powder(n=291)
Learn more about our methodology →

Macro Split

113kcal/serving
Protein
78%
Fat
14%
Carbs
8%

Nutrition

Macronutrient breakdown and product details.

NutrientPer Serving (30g)Per 100g
Energy113kcal376.67kcal
Protein22g73.33g
Total Fat1.8g6g
Sat. Fat1.1g3.67g
Carbohydrates2.3g7.67g
Fiber——
Sugar1.5g5g
Sodium52mg173.33mg

Shop

Best prices across retailers — shown in your selected currency.

ProductRetailerPricePer ServingShips to
1kg Pouch1000g · 33 sv
Myprotein International
AD, AL + 57 more
£23.99
£0.73/sv
Buy Now
1kg Pouch1000g · 33 servings
Myprotein International
£23.99
US$30.37
£0.73/serving
AD, AL + 57 more
Buy
2.5kg Pouch2500g · 83 sv
Best Value
Myprotein International
AD, AL + 57 more
£56.99
£0.69/sv
Buy Now
2.5kg Pouch2500g · 83 servings
Myprotein International
Best Value
£56.99
US$72.14
£0.69/serving
AD, AL + 57 more
Buy
Prices shown in each retailer's original currency. Shipping availability and delivery to your country depend on the retailer.

Disclaimer — All nutritional data and product information is provided to the best of our knowledge based on publicly available sources and may contain inaccuracies. MacroXray is not responsible for discrepancies between listed and actual product data. Nothing on this site constitutes medical, dietary, or nutritional advice. Always consult a qualified healthcare professional before making changes to your diet. Dietary restriction labels (e.g. gluten-free, vegan) are based on ingredient information and may not account for cross-contamination or manufacturing processes — always verify with the manufacturer if you have allergies or intolerances. Halal, Kosher and other certifications shown are based on product labeling or third party site descriptions; actual certification status may vary by region and should be confirmed with the certifying body or manufacturer. Prices shown are sourced from third-party retailers at the time of last scan and may have changed since then. MacroXray is not a retailer and does not sell products directly.

MACROXRAY

Your Protein. Your Rules. Ranked. We rank based on published nutrition data — no sponsored rankings, no mystery grades. Just numbers.

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