XRay Summary
- Ranks #214 of 433 · XRay Score 48/100
- Strength: Value For Money (Top 14%)
- Weakness: Low Carb (Bottom 85%)
- Protein Source: Soy Protein
- Flavor: Sweet And Vanilla
- Dietary: Organic, Non-GMO, Kosher Certified, And Gluten-Free
Builders® Protein Bar, Cookies N' Cream by Clif Bar lands in the middle of the pack in the protein bar category with an XRay Score of 48/100, placing #214 out of 433. Its strongest dimension is value for money (top 14%), offering great value per gram of protein. On the flip side, carbohydrate content is above average for the category (bottom 85% of the category). It uses soy protein, one of the few plant sources considered a complete protein. On the flavor front, expect sweet and vanilla tones. It should also be noted that this product is Organic, Non-GMO, Kosher certified, and gluten-free.
How It Ranks
Ranked against 433 products in this category.
Leaderboard
XRay Score — Protein Bar (433 products)
Performance
Visual comparison across the 5 dimensions and macronutrient split.
Radar
How this product compares on each dimension — overlaid on the category median (gray). Larger area is always better. Hover any label for raw values and formula.
Macro Split
Nutrition
Macronutrient breakdown and product details.
| Nutrient | Per Serving (68g) | Per 100g |
|---|---|---|
| Energy | 280kcal | 411.76kcal |
| Protein | 20g | 29.41g |
| Total Fat | 10g | 14.71g |
| Sat. Fat | 6g | 8.82g |
| Carbohydrates | 30g | 44.12g |
| Fiber | 3g | 4.41g |
| Sugar | 17g | 25g |
| Sodium | 210mg | 308.82mg |
Shop
Best prices across retailers — shown in your selected currency.
Disclaimer — All nutritional data and product information is provided to the best of our knowledge based on publicly available sources and may contain inaccuracies. MacroXray is not responsible for discrepancies between listed and actual product data. Nothing on this site constitutes medical, dietary, or nutritional advice. Always consult a qualified healthcare professional before making changes to your diet. Dietary restriction labels (e.g. gluten-free, vegan) are based on ingredient information and may not account for cross-contamination or manufacturing processes — always verify with the manufacturer if you have allergies or intolerances. Halal, Kosher and other certifications shown are based on product labeling or third party site descriptions; actual certification status may vary by region and should be confirmed with the certifying body or manufacturer. Prices shown are sourced from third-party retailers at the time of last scan and may have changed since then. MacroXray is not a retailer and does not sell products directly.
