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Clif Bar

Builders® Protein Bar, Chocolate

Chocolate · Soy Protein · 68g serving

#168in Protein Bar(246)
✓ Gluten-Free✓ Vegan✓ Kosher✓ Non-GMO✓ Organic
1/3
XRay Score
39/100
Performance
P/kcal$P:F▾ CFb
At-a-Glance
20g
Protein /serving
3g
Fiber /serving
280
kcal /serving
7.1g
Protein /100kcal
Performance
ProteinEfficiencyValue forMoneyLeannessLow CarbFiber
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XRay Summary

  • Ranks #168 of 246 · XRay Score 39/100
  • Strength: Leanness (Top 39%)
  • Weakness: Low Carb (Bottom 87%)
  • Protein Source: Soy Protein
  • Dietary: Organic, Non-GMO, Kosher Certified, Vegan, And Gluten-Free

Builders® Protein Bar, Chocolate by Clif Bar falls below the category average in the protein bar category with an XRay Score of 39/100, placing #168 out of 246. Its strongest dimension is leanness (top 39%), delivering lean macros. On the flip side, this isn't the best pick for strict low-carb diets (bottom 87% of the category). Soy protein serves as the base, a well-established plant source with all essential amino acids. Notably, as stated, this product is Organic, Non-GMO, Kosher certified, vegan, and gluten-free.

How It Ranks

Ranked against 246 products in this category.

XRay Score5D weighted score across all dimensions
#168 of 246
39/100XRay Score
Protein Efficiencygrams of protein per 100 kcal — higher is better
#134 of 246
7.1g/100kcal20.0g/serving46th percentile
Value for Moneygrams of protein per unit of currency — higher is better
No data
——
Leannessprotein-to-fat ratio — higher is better
#95 of 241
2.2:161st percentile
Low Carbnet carbs per 100g — lower is better
#184 of 212
41.2g/100g28.0g/serving13th percentile
Fiberfiber per 100g — higher is better
#193 of 224
4.4g/100g3.0g/serving14th percentile

Leaderboard

XRay Score — Protein Bar (246 products)

RankProductProtein Eff.g/100kcalScore/100
#1
Protein Bar, S'Mores
Protein Bar, S'Mores
Quest Nutrition
11.7g/100kcal91
···
#166
Cookie-Fied® Bar, Chocolate Almond Sea Salt
Cookie-Fied® Bar, Chocolate Almond Sea Salt
Lenny & Larry's
7.1g/100kcal40
#167
Dipped Snack Bars, Cookies & Creme
Dipped Snack Bars, Cookies & Creme
Simply Protein
6.0g/100kcal39
#168
Builders® Protein Bar, Chocolate
Builders® Protein Bar, Chocolate
Clif Bar
7.1g/100kcal39
#169
The Myprotein Bar (White Choc Cookie)
The Myprotein Bar (White Choc Cookie)
MyProtein
6.5g/100kcal39
#170
The Myprotein Bar (Double Dark Choc)
The Myprotein Bar (Double Dark Choc)
MyProtein
6.6g/100kcal39
See all 246 ranked →

Performance

Visual comparison across the 5 dimensions and macronutrient split.

Radar

How this product compares on each dimension — overlaid on the category median (gray). Larger area is always better. Hover any label for raw values and formula.

ProteinEfficiencyValue forMoneyLeannessLow CarbFiber
This productAverage Protein Bar(n=246)
Learn more about our methodology →

Macro Split

280kcal/serving
Protein
28%
Fat
28%
Carbs
44%

Nutrition

Macronutrient breakdown and product details.

NutrientPer Serving (68g)Per 100g
Energy280kcal411.76kcal
Protein20g29.41g
Total Fat9g13.24g
Sat. Fat6g8.82g
Carbohydrates31g45.59g
Fiber3g4.41g
Sugar17g25g
Sodium210mg308.82mg

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Disclaimer — All nutritional data and product information is provided to the best of our knowledge based on publicly available sources and may contain inaccuracies. MacroXray is not responsible for discrepancies between listed and actual product data. Nothing on this site constitutes medical, dietary, or nutritional advice. Always consult a qualified healthcare professional before making changes to your diet. Dietary restriction labels (e.g. gluten-free, vegan) are based on ingredient information and may not account for cross-contamination or manufacturing processes — always verify with the manufacturer if you have allergies or intolerances. Halal, Kosher and other certifications shown are based on product labeling or third party site descriptions; actual certification status may vary by region and should be confirmed with the certifying body or manufacturer. Prices shown are sourced from third-party retailers at the time of last scan and may have changed since then. MacroXray is not a retailer and does not sell products directly.

MACROXRAY

Your Protein. Your Rules. Ranked. We rank based on published nutrition data — no sponsored rankings, no mystery grades. Just numbers.

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